July 25, 2021

Why the Future might be tied to Oranges

3 min read

Lenzing Group, a global producer of wood-based specialty fibers, is partnering with Orange Fiber, an Italian company which has patented the pulp production process for citrus byproducts, to produce the first Tencel branded Lyocell fiber made of orange and wood pulp, a new cellulosic fiber development that will debut in the market in October 2021.

“The introduction of Tencel Limited Edition leverages our leading edge in highly sustainable production processes and we are proud to collaborate on this special edition fiber series with Orange Fiber,” said Gert Kroner, vice president of global research and development, Lenzing Group. “By upcycling waste materials such as orange peels in our products, we are taking proactive steps towards a more sustainable future and minimizing the environmental impact of waste.”

“Lenzing is an industry leader in sustainable fibers, and we are proud to partner with them to create this new material which will become a valuable resource for the textile and fashion industry,” said Enrica Arena, CEO, Orange Fiber. “This pioneering production model can help revolutionize the fashion industry and empower brands who are looking for eco-responsible textile value chains. With consumers becoming more eco-conscious, it is imperative for the industry to evolve and innovate with sustainable materials to stay efficient, competitive and save our planet for future generations. This virtuous synergy represents a fundamental step in our journey towards sustainable fabric production from renewable sources, validates our patent industrially, and enables us to increase our production capacity, thus satisfying the needs of fashion brands.”

From fruit to fiber: Tencel Limited Edition x Orange Fiber

From fruit to fiber: Tencel Limited Edition x Orange Fiber

Collections produced from Tencel Limited Edition with Orange Fiber will have dedicated marketing materials, such as special edition cobranded swing tags, which will provide information about the process of production and materials involved.

Orange Fiber is an Italian enterprise founded in 2014 that patented and produces sustainable fabrics from citrus juice byproducts–the disposal of which has high costs both for the citrus juice industry and for the environment.

Orange Fiber solution is a raw material extracted from an industrial byproduct, not rival to food, and can satisfy the increasing need of cellulose for textiles while preserving natural resources by not disposing of an industrial waste and not using natural resources.

Fabrics made with Orange Fiber are formed from a citrus cellulose yarn that can blend with other materials. When used in its purest form, the resulting 100% citrus textile features a lightweight, soft and silky hand-feel and can be opaque or shiny according to production needs.

The very first fashion collection made with the Orange Fiber fabric was launched for Earth Day 2017 by Salvatore Ferragamo. In 2019, citrus fabrics were also chosen for the Conscious Exclusive Collection of the Swedish brand H&M and featured in the capsule collection of luxury neckties by the revered Neapolitan tailoring brand E.Marinella.

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