How will fashion evolve post-Covid? SI asked the fabric industry what’s new. Among the hottest topics for s/s 2022 there will be more protective apparel, a must-have in post-pandemic days.
Looking for protection
In times of global uncertainties, security and comfort are key aspects for textiles.
Anti-bacterial and anti-viral textiles seem to be a real new must many manufacturers are betting on, though further analyses, tests and regulations shall be implemented in order to guarantee consumers real protection and functional properties (also read here and here).
Among novelties, Calik Denim’s new sustainability-driven innovation Washpro technology promises long-lasting freshness for the denim garments. With its Washpro technology, end-users will need fewer washes for their denim garments’ life cycle. As each home laundering requires much water and energy, Washpro treated fabrics help save resources. In addition, Washpro technology helps to reduce microfiber pollution in the oceans since it reduces the number of needed home washings and thus wastewater. Washpro’s freshness is long lasting even after industrial laundry treatments.
Campaign image Calik Washpro
Calik’s new collection of jeans is designed using its latest Functionage fabrics which feature anti-microbial and self-cleaning properties.
Also Orta has designed Denim Guard, a denim developed to be used every day as it guarantees anti-bacterial protection while produced by using environmentally safe technology.
Bossa has given its denims anti-bacterial properties by using silver, graphene and other finishings that guarantee soft touch effects. It also developed new sustainable products and processes.
Bossa denim production
Foison Denim is also focused on developing denims that have been treated with special anti-bacteria finishings and coatings.
M&J-Genesis is betting on safer textiles. For this it is developing treatments that may help jeans become microbial-resistant and protected from virus attacks. It also is studying ways for finding less expensive treatments so that the cost of the final product can be more affordable for consumers.
M&J Genesis s/s’22 women jeans
Not only jeans pieces can aim to be safer, but also sewing threads, as recently developed by MIC Manifattura Italiana Cucirini. The Italian specialist has just launched Safe, anti-bacterial and anti-viral treatment for sewing threads able to reduce threads’ bacterial and viral charge up to 99%. After producing threads destined for personal protection items against the Covid-19 pandemic, MIC Manifattura Italiana Cucirini developed and applied this new treatment for all of its threads according to ASTM G2, anti-mold international standard, and JIS L 1902, anti-bacteria international standard.
How Iskur looks forward
Iskur Group had already achieved some significant innovation steps as it started manufacturing smart fabrics in 2018. The company’s R&D Center hosts 31 researchers expert in various disciplines. They developed and patented fabrics that guarantee comfort from heat, fabrics that repel water, oil and dirt that also have anti-bacterial, anti-fungal and anti-viral properties. Moreover Iskur offers denims that protect from UV rays, insects and fire. Other special functional fabrics measure signals from the body like, for instance, heartbeat like an electrocardiogram (EKG).
Having foreseen that smart textiles will bear much more significance in the future, Iskur named these fabrics as “FWD-Forward” and believes that they will play an important role in these challenging times, especially those with anti-bacterial, anti-viral, and anti-fungal features.
Jeanologia launches Sanibox
Jeanologia, a highly specialized company offering sustainable and efficient technology development, is launching Sanibox, a sanitization technology certified to eliminate Coronavirus from textiles, apparel, workwear and footwear. The treatment guarantees a 98% sanitization level and is certified by CSIC (Spanish National Research Council the largest public research institution in Spain and the third largest one in Europe).
Using this treatment Jeanologia disinfects fabrics in a fast and safe way, as it eliminates the bacteria and deactivates viruses. Otherwise this same result could only be achieved if the garments were put in quarantine for a minimum of 72 hours, or if they were washed at 60ºC (140ºF) each time.