June 23, 2021

new format in the pandemic

2 min read

As a result of the Covid-19 outbreak, in which fabric fairs have to be held digitally, Messe Frankfurt has developed a new and very condensed concept for Texworld Evolution, which opened its doors in Paris at the beginning of February. In the form of a showroom in the Atelier Richelieu in the center of Paris, a select choice of around 80 exhibitors from the Apparel Sourcing, Avantex, Leatherworld and Texworld Paris fairs were presented on two floors. Visitors had to book their exact visiting time in advance. Around 80 interested parties were admitted per slot. The small, real trade fair event complemented the digital platform on the web.

Even if this reduced form can of course not replace the “real trade fair,” it can still provide a preview and show trends. For good reason, Texworld Evolution therefore reserved most of the space for an opulently designed trend forum, where fabrics and also finished garments embedded in a green oasis showed a preview of summer 2022. Even if the floral decoration by the Meilleur Ouvrier de France Frédéric Dupré, the Linné Paysage agency and the Jardin Taffin nursery suggested an ecological focus, the exhibitors’ selection was primarily about the power of creation. Shimmering quilted fabrics such as those by Blue City Textil from China or extraordinary embroideries by the Indian manufacturer S.N. Murarka showed how craftsmanship can be implemented in a modern way.

Embroideries by the Indian manufacturer S.N. Murarka

Embroideries by the Indian manufacturer S.N. Murarka

Nevertheless, the ecological aspect is an important basic theme today. All fabric samples that have to do with sustainability in the narrower or broader sense were clearly marked with a green dot. As the several thousand fabric samples on the first floor of the “library” showed, producers are increasingly highlighting seals. One example was the Pakistani company Kohinoor Mills, which has been GOTS certified for ten years.

In addition, the proportion of recycled fibers is rising sharply. While 60% recycled content used to be the maximum, today beautiful qualities are also possible with a higher recycled content. For example, SJ Fabrics from South Korea showed fabrics with 90% recycled polyester or 70% recycled nylon mixed with Spandex.

Recycled polyester by SJ Fabrics

Recycled polyester by SJ Fabrics

New developments such as Sorona or Ecovero have also found their market, for example the denim-like fabric by the Chinese producer Hangzhou Tianrui, developed from 70% Sorona and 30% bamboo. The Italian manufacturer Frumat, which has been producing artificial leather consisting of 50% apple waste for several seasons, was also represented at Texworld. A large range of pure and mixed linen fabrics complemented the ecological orientation.

Frumat apple skin material

Frumat apple skin material

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