Womenswear trade platform Coterie has announced the appointment of Courtney Bradarich as VP of Events. Bradarich joins Coterie with over 15 years of fashion trade experience: As recent co-founder and president at Favors Agency, a full-service brand and business development consulting firm, she provided strategic advisory to fashion companies seeking US market entry and expansion. Bradarich consulted American brands such as Collina Strada, Dusen Dusen, international brands Minkpink and Cacharel, as well as advised government trade organizations, including Fashion Federation of Singapore, Thai Trade Office, and Consulate General of Canada on market trends, tactics, and strategic go-to market programs.
Prior to launching Favors, Bradarich held the title of Women’s Show Director at Capsule, a US-based men’s and women’s tradeshow, where she led the womenswear division to include shows in New York City, Paris, Las Vegas, and Berlin.
“Courtney’s extensive market experience in providing forward thinking growth strategies to both domestic and international brands and contemporary retailers will be a great addition to the consultative and collaborative approach of the Coterie team; forging new upmarket partnerships while strengthening and better positioning existing ones,” says Kelly Helfman, Commercial President of Informa Markets Fashion, the organizer behind Coterie.
Expanding its event portfolio in fall of 2020, Coterie introduced its digital trade event, which will return in early 2021 to offer a hybrid model of digital and physical events, in parallel to Informa Markets Fashion’s other apparel platforms of Magic, Project, Micam Americas and sourcing event, Sourcing at Magic. Coterie’s live and digital event dates for 2021 will be announced in the coming weeks.